Kevin Maney

Kevin Maney

Kevin Maney is a bestselling author and award-winning columnist. He has been writing about technology for 30 years, has interviewed most of the tech pioneers you can name, and brings broad and deep context to Category Design conversations. He is co-author of the book “Play Bigger,” and has been an A-list writer and thinker about technology for 25 years.

Find me on:

Recent Posts

Kevin Maney CDA
London Category Design Dinner
 category design  
intended consequences kevin maney
Responsible Category Designers Will Change Business Innovation As We Know It
 books    category creation  
category creation
4 Drivers That Impact Category Creation
 category design    category creation    play bigger book  
The Superhero's Guide POV
Category Point of View (POV) - The Superheroes Guide
 category design    POV    category creation    Category Point of View  
Kevin Maney Strategy + Business Category Design
Category Opportunities: The future of sports fandom
 category design    category creation  
Category Design works with leadership teams to write a narrative story, which we call a Point of View (POV)
CEO Storytelling - Make It A Narrative
 category design    POV  
Category Design Category Creation how books define categories
Category Creation: How a New Book Defines “Health Assurance”
 books    category design    category creation  
Join Play Bigger co-author Kevin Maney and the rest of the Category Design Advisors’ team in an open forum
Join Us: Category Design Office Hours
 category design  
category design innovative sweet spot “adjacent possible” that new technologies need to hit before they soar
Adjacent Possible: Why cryptocurrency's not quite ready for takeoff
 category design  
All posts