category design innovative sweet spot “adjacent possible” that new technologies need to hit before they soar
Adjacent Possible: Why cryptocurrency's not quite ready for takeoff
 category design  
category design author kevin maney strategy and business article
Category Opportunities: Technology for a no-touch world
 category design  
CDA’s Kevin Maney highlights how IBM defined and dominated the category of “data processing.”
How Firing During An Economic Crisis Is A Mistake
 category design  
Category design advisors Kevin maneys article in strategy and business
How COVID-19 Is Reversing The Economies of Scale
 category design  
Category Design Advisor Workshops to help during the Covid-19 Economy
Category Design Thinking in the Covid-19 Economy
 category design  
Corona Virus Map, How Purell and Zoom are using Category Design
Coronavirus, Zoom and Purell: Why Category Design Pays Off When A Crisis Hits
 category design  
Understanding Jack Welch’s Legacy
Category Design Is a Key to Understanding Jack Welch’s Legacy
 category design  
Category design lifecycle
Economist Paul Geroski's Thesis Explains Why Category Design Works
 category design    category kings    kevin maney  
Category Design Super Bowl Ad Awards
Super Bowl Category Designer of The Year Awards
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